The PO Box — Your Other Address

The PO Box — Your Other Address
Summary:

YOUR OTHER ADDRESS established a new mindset and motivated Small Office-Home Office customers to rent PO Boxes, reversing the downward trend, with a 39% higher rate of PO Applications/renewals per 1,000 homes, in the 1,100 Post Office Test Locations. The campaign outperformed control markets for 16 straight weeks and has now rolled out to all 32,000 Post Office locations. Welcome to YOUR OTHER ADDRESS.

Members Only